Ep. 138: Canadians Trust Institutions Less Than Ever

Guest: Bridgitte Anderson, Edelman

"Globally and in Canada, we're losing faith across the board."

That is according to Bridgitte Anderson, who represents Edelman, a global communications and marketing company. She is talking about her company's international survey on trust.

Anderson points out, "We are losing trust in governments, politicians, business, media, and non-government agencies."

In the aftermath of Brexit and the US presidential election, where misinformation was the order of the day, we appear to have lost our trust in leaders. Are we also losing trust in the conduit between us and them, the media?

President Trump labelled gold-standard media outlets as "fake news" and his followers believed him. Mainstream media lived in a bubble echoing their belief that they, and they alone, knew what the real story was, only to have missed it. Online media feeds you stories and information that support your perspective, and rarely the other side of an argument.